The job today
Know when something changes on the ground at one of your accounts.
Territory Watchlist keeps a standing boundary over your territory or named accounts and sends a dated alert when imagery shows new construction or expansion inside it. Alerts come weekly, with a short note you can paste into the CRM.
- GSD
- High, 0.5–2 m
- Cadence
- Weekly
- Platform
- High-res satellite
- Spectral
- RGB
- Legend
- Alert
- Geofence boundary
- Watched site
Sales ops owns the list. It sits in the CRM as accounts with owners, and beside it there is usually a spreadsheet of the named accounts that matter this year. A change at an account is a reason to call: a new building, an expanded yard, a plant that suddenly has a second parking lot. Reps rarely have the time to look for it.
So reps check what they remember to check. A Google Alert here, a glance at the company newsroom before a quarterly account review, a note in the account plan if someone drove past. A funding round makes the news. A slab poured behind the existing warehouse usually does not. It shows up in the CRM weeks later, in a rep's free-text note, or it never shows up at all, and the trigger goes to whichever competitor's rep happened to drive by.
The territory is a list of dots that only get looked at when a rep has spare time. The turn here is small. Watch the sites themselves every week, and when the ground changes inside a boundary you drew, send sales ops a dated alert with a line saying what changed. Routing it to the right owner stays with you.
What you get
What the pilot list is for
- 2.1
Dated alertWeekly
One alert for each qualifying event found inside a watched boundary, stamped with the date of the imagery that showed it. It lands wherever you route it, as an email or a file you can load.
- 2.2
GeofenceStanding
Your territory outline or your named-account sites, entered once and held. Change the list when territories are realigned.
- 2.3
Event notePlain language
A line or two saying what changed, for instance a new structure or cleared ground beside an existing building, written so sales ops can paste it into an account note or a task.
How it works
Beat in
You send the territory outline or the list of named-account sites, as addresses, coordinates or drawn boundaries, and tell us which kinds of change count as qualifying.
Weekly pass
Each week we take the next usable high-resolution image over each watched boundary.
Check
Imagery is compared with the earlier pass, and changes inside the boundary that meet your criteria are flagged.
Alert
Each flagged change goes out as a dated alert with a short note. Sales ops decides who gets it and how it enters the CRM.
Where it fits in your workflow
A trigger feed, not a CRM
The alert is meant to be pasted into or routed through whatever your team already runs. It does not replace the CRM, the account plan or the rep's judgement about whether a new building means a call. You decide whether it goes to account owners as a task or into a note on the account.
An alert says a structure appeared or ground was cleared at a site. Whether it matters to your product is the rep's call.
Limits
- L1
Site, not tenant
We read the site. We cannot tell you which company occupies a building, or confirm the account you named is the one at that address.
- L2
Resolution floor
At the coarse end of 0.5–2 m, a small extension, a shed or an interior fit-out is a handful of pixels or invisible. Watching for the change you care about depends on it being large enough to see at the resolution the imagery gives.
- L3
Clear-sky windows
Optical imagery needs a clear day. A cloudy week has no usable pass and the alert moves to the next clear one, so weekly is a target and not a promise.
- L4
Not real time
Alerts arrive weekly at best. They are not a same-day feed, and an event can be a week or more old when it reaches you.
- L5
Not a lead
An alert flags a development event. It does not say the account is buying, that the change is relevant to your product, or who to contact.
- L6
No direct CRM connection
Alerts are delivered for you to route. We do not write into your CRM.
Who it's for
For
- Sales operations and RevOps managers who own a territory or a named-account list
- Teams whose product is bought when a site is built, expanded or changed
- Teams that want a dated event in the account record, not a rep's memory of one
Not for
- Teams that need to know which company sits at an address
- Buyer intent, funding, hiring or news signals
- Watching a whole region for unknown prospects with no list to start from
- Fast-changing detail that needs daily or same-day updates
FAQ
Questions before you join the list
Does this connect to my CRM?
Not yet. Alerts are delivered for you to route, and sales ops decides how they enter Salesforce, HubSpot or whatever you run.
What counts as a qualifying event?
Construction, expansion or other change on the ground that imagery can show inside a boundary, judged against criteria you set with us. Changes too small for the resolution are not caught.
How current is weekly?
The aim is one clear pass over each site every week. After a cloudy stretch the alert comes later, with the date of the imagery on it.
Does it tell me which company is at an address?
No. It reads the site and not the tenant. Check the account yourself before a rep acts on an alert.
Will it see small properties or minor changes?
Often not. A small property or a subtle change can fall below reliable detection at the resolution we have, and the page promises no full coverage of a territory.
How do I check it against what I already know?
Give us a handful of sites where you know a build or expansion happened, keep the details to yourself, and see whether the alerts match your own record of them.
Who owns the alerts and the imagery?
Ownership and licence terms are written into the pilot agreement before anything is ordered. Ask for them early if legal needs to review.
How is it priced?
Pricing depends on how many sites or how much area you watch. A person on our side will scope it for your list; we give no number here.
Draw your first beat.
Tell us what your territory or account list looks like and how you find out about changes today. We will tell you plainly whether weekly imagery can help.
Join the pilot list